Newspaper Advertisment Production.

When designing the print add wewanted to creat a divide of the girls face and hair. Showing one side is happy with hair and the other isnt without hair, it was difficult to make one side of the girls hair look like it isnt there however the shots which are closer up in editing looked better and more realistic that there is less hair on one side. We tryed her doing different expression, different poses and her doing differen things with her hair extensions, there was a number of good shot which were good but some looked like an advert for make up rather than an advert for a hair documentary. To create the writing on the print add i took different screen grabs of the writing on the channel for website to make the print add look more aurthentic, this was hard work but i think that it has paid and looks like an actual channel 4 advertisment

This the image we chose

Codes and Conventions of Newspaper Advertisements.

• Bold central image
• Starts to form a narrative
• Channel
• Information
• Clever image
• Playing round with the presenter
• Colour co-ordinated
• Slogan - doesnt have to be snappy
• 1 strong key image
• Words kept to minimum
• Logo
• Scheduling

Recording and Editing Radio Trailer.

Radio Studio: We used the radio studio to let us record our voice over for the documentary and the radio advert. Using the radio studio to do this instead of a voice recorder allowed us to make the voice sound more clearer as a voice recorder picks up every bit of movement that happens and tends to echo so being in the radio studio made sure we were isolated from any other sound and made it sound much better quality.




















Adobe Audition: We used Adobe audition to produce our radio advert, this allowed us to cut the sections we want out of the actual production and let us change the sound levels so they all link together.

Scripting Radio Trailer.

• Vox pops first
• Voice over: 'Hair, Billions of pound are spent cutting it, cleaning it and making it perfect. But what if you didnt have it?'
• Part of the interview with the Trichologist
• Part of the interview with Hair loss sufferer
• Voice over: 'Hair, you either have it or you don't. Thursday at 9 on 4'

Codes and Conventions of Radio Trailers.

• Different voice to tell information
• First voice will be in the programme
• Voice over
• Sound clips
• Sound effect
• Music behind voice over
• Beginning clear

Recording and Editing Voiceover.

In our audience feedback from our questionnaire we conducted, most people wanted to hear a women voiceover in a documentary and because of our target age .... we chose a girl who was in that target range. This voiceover is played when a collage of celebrities appear on the screen, this also links to the voiceover which follows.

When we recorded the voiceover we used the radio studio we did this because then the quality of the voiceover will be better than if we used a dictaphone. Once this was done we added the voiceover into our work we had already done in Adobe Premier here we edited the voiceover and added it were we needed it.

Scripting Voiceover.

Celebrity collage voiceover:

We spend billions of pound a year on hair, to look after our hair, keep up with hair fashions or to recreate our favourtie celebrities' looks. Many people admire celebrity hair styles and men are no exception Actor Patrick Dempsey was chosen the male celebrity with the most wanted hair for men. Also when out nation's sweetheart, Cheryl Cole, dyed her hair red, red bos dyes flew of the shelves, but would we want these celebrity styles if they didnt have any hair at all?

Trichologist

Some people unfortunately suffer from hair loss caused by stress, fungal infections, certain medicines, hair loss can also be caused be a serious operation or pregnancy and some have a serious case called tricholillomania whihc is the compulsive urge to pull out their own hair. It is recognized as a disorder leading to noticable hair loss, distres, and social or functional impairment. It is often chronic and dificult to treat.

Hairdresser Information

When it comes to happiness at work, hairdressers are a cut above therest. Hairdresser are the happiest worker in the UK, with two out of five syaing they are very content in their job. Clitens appreciate them because they make people feel good and look good, Hairdresser also have he opportunity to be theri own bosses. Part of their happiness in work is making clients happy with how hairdressers make them feel.

These were all the original scripts for the voice overs in our documentary however we had to cut them down to fit the size of the cut aways between interviews to link them together.