Ashleigh Hoey A2 Media Studies
Wednesday, 5 January 2011
Monday, 27 December 2010
Evaluation - Question 1
Before creating my own documentary I firstly watched a number of documentaries to establish the codes and conventions of filming and editing real media interviews. Before the production work began as a class watched 'In the teeth of Jaws - Part 1' and 'The Simpsons 20th anniversary special', from watching these we noticed a number of codes and conventions. When filming the interview the interviewee was always in medium shot:
This man is framed in a medium shot, also
behind the man there is the sea which relates
to the topic of Jaws and its a Shark.
Also before we began to create the radio ad we have to develop an understading of the codes and conventions of radio ads. When we listened to exsisting radio ads we noticed that most of the ad is voice clips which were from the documentary itself. Therefore we couldnt create the radio ad before the documentary was complete. We also noticed that there was a different voice at the end of the documentary to tell the audience when the documentary will be on, what channel and also the title of the documentary.
Evaluation - Question 2
When planning who and what will be featured in the print and radio adds and the documentary, we had to make sure that all the texts connect together. In both the print add and the radio add there is the same slogan which is one of the main aspects of the adds, it doesnt have to be catchy the slogan we chose is 'Whats your style' this links with the documentary because it is called hair, you either have it or you dont.
Also we chose the girl who is the main image of the print add because she was also featured in the opening titles to connect these elements. In opening titles we tryed to pick lots of different girls with different hair colours to make the opening titles more varied this also connect with the slogan 'Whats your style'. The girl featured on the print add has bright hair colour and we chose this girl to be in the print add because her hair stands out and is more unique.
we will be able to advertise our radio advert on any radio station that could be targeted at the same audience however it can not be advertised on any of the bbc radio stations because the bbc is funded by the public and a non comertial radio station. we are slao limited to the genra of radio staion, for example a sports radio station would not be a suitable atation to braodcast our advert. our radio advert will be braodcasted on weekdays and weekends prefrubly between 12- 4 pm this is because people may find it unsuitable for a documentarie to be braodcasted at a time where people are preparing food.
I believe that the constrast of all the products as a whole go really well toegther because they are all linked together so that they all make sense when they are seen together. The voiceovers are the main thing i think that links the documentary and the radio trailer because the voiceover ties everything together. Also the slogan which is featured in both advertisments, we orginally didnt have a slogan and now that there one is does really tie them both together and makes them work as one.
Evaluation - Question 3
When the project was complete we put it on facebook to see the reactions of the viewers. By putting of facebook we can get a reaction from the people who we know on facebook, therefore who would give their opinion becuase most of the responses are from media students.
Also i asked the girl who was in the documentary whipping her hair and who is also the main image of the print ad to fill out the questionnaire, to see what her opinion was when watching and seeing something she was a part of and helped make happen. She filled out the questionnaire which the class did also:
Evaluation - Question 4
In the begining stages if making the first 5 minutes of the documentary we had to conduct research to do this we used the internet to use facts and figures on hair, we also found codes and conventions to stick to when planning the documentary also we did a questionnaire for the audience feedback, then we could started the construction.
Constrution of interviews:
Camera
This was the most important technology needed to create the documentary. We need this to film the interviews, opening titles, vox pops and cutaways before we could edit them, without the camera we could have filmed anything for the documentary.
Tripod
When filming the interviews and the opening titles we needed a tripod. This was so that there was no shakey camera movement when filiming. When we were filiming the opeining titles it was every important and useful because we had to make sure the camera stayed in the same place while we added different hair products to spell the word hair.
Stills camera:
While we were doing all of the filming we were asked to take pictures to show that it was us filiming we hadnt simple took a clip of youtube. This is useful because now we have photos to show that we done it.
Microphone:
Along with the camera and the tripod the mircophone was also a very important piece of technology which was needed to make the documentary. Once when we had an interview to so the microphone didnt work and it disrupted all of our work becuase we had to re-film again.
Editing:
Adobe Premier:
When it came to editing the questions and making it to the documentary we had to use adobe premier because it is easy to use and effect to find the exact part that is needed to be edited. I think this was the best technology which we could have used for the editing, i had never used it before and it was really simple to understand. However it did take a while to complete everything.
Radio studio:
After all the editing and we had created slots were a voiceover could be we went to the ice radio studio to record our voiceover. We did this hear rather than on a voice recorder because the quality of the voice clips are more better. The voiceover tied everything together and finished of the documentary. We also used the radio studio for voice over on the radio ad.
Radio Trailer
Adobe Audition
When the script for the radio ad was recorded we created the radio trailer for our documentary, this was done by taking the documentary's sound including the interviews, vox pops and cutaways and then selected which part of the documentary we wanted in the radio ad. It was very easy to use and it was effective in creatin our radio ad.
Print ad:
Photoshop
After designing what we wanted the print ad to look like on paper we took photos to match the drawings, after selecting the perfect picture to convey the message of our documentary, we began the editing process in photoshop adding the letters from real channel 4 ads one by one and also adding the channel 4 sign. In school we have been taught photoshop for a while so the technology wasnt new therefore it was simple to complete this print ad.
Monday, 13 December 2010
Audience Feedback.
1. On a scale of 1-5 how did you find each of the following? (1 being not very 5 being very)
• Informative 1 2 3 4 5
• Engaging 1 2 3 4 5
• Relevant 1 2 3 4 5
2. Does the title relate to the content of the documentary? Yes No
3. How did you find the technical quality?
• Sound 1 2 3 4 5
• Editing 1 2 3 4 5
• Music 1 2 3 4 5
• Camera work 1 2 3 4 5
• Framing of interviews 1 2 3 4 5
4. Does the music relate to the documentary content? Yes No
5. Would it be appropriate to schedule this documentary on Channel 4? Yes No
Print advert
1. Does the print advert look like a real print advert? Yes No
2. Is it eye catching? Yes No
3. Is the image chosen relevant to the content of the documentary? Yes No
4. Does it follow the codes and convections of a real print advert? Yes No
5. Does the print advert make you want to watch the documentary? Yes No
Radio advert
1. Does the radio advert sound like a real radio advert? Yes No
2. Does the radio advert relate to the documentary? Yes No
3. Does the radio advert make you want to watch the documentary? Yes No
4. On a scale of 1 to 5 how did you find the following?
• Engaging 1 2 3 4 5
• Sound quality 1 2 3 4 5
• Music 1 2 3 4 5
Editing Newspaper Advertisments.
The image looked better dark and this was the final outcome.
I then messed around with the brightness of the image.
I then straighten the image so that there was a definate divide if hair and no hair.
To make the channel 4 stand out more i changed the colour to white so that it clear to the audience what channel the documentary is on.
I then added the image to the writing.
One the writting was complete I merged all the writting together so that they were easy to move around when the image was add.